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IT infrastructure for many media
sectors, including broadcast and enterprise, is undergoing a huge
transformation, with changes impacting content production, marketing,
delivery, and consumption.
Many companies are looking to increase efficiencies by shifting to the
cloud, at the same time expanding operations to multiple sites and
collaborating with an increasingly diverse number of vendors and
partners.
According to Dr Spincer Koh, CEO of Gorilla Technology Group, “The IT world
needs to ready itself for massive change. The key to driving tomorrow’s
business growth depends on how media businesses maximize the potential
gains from integrated production infrastructure, how they drive more value
by monetizing content, and how they achieve broader audience engagement and
deeper analysis of viewer behavior.”
Gorilla’s Video Big Data & Analytics platform represents the full
breadth of Gorilla’s content-centric technologies, providing scalable
software-based infrastructure that allows the deployment of business
applications via on-premises solutions, data center solutions, and cloud
services.
At NAB 2014 Gorilla is showcasing how this platform generates new business
value across multiple points in the media and entertainment content supply
chain – benefitting content providers, broadcasters, service providers and
consumers.
“With enormous pressures being applied to the production and delivery of
media content – time to market, multi-screen consumption, globalized
production, and more – Gorilla’s Video Big Data and Analytics platform
provides the flexible infrastructure that businesses require to thrive in
this competitive environment.”
Dr. Koh said.
At the same time, Gorilla is also showcasing specific applications for the
broadcast and media entertainment business, offering new solutions for
managing and monetizing content:
• Gorilla Media Cloud for Broadcasters & Media – integrates and
monitors media asset management workflows via the cloud. Gorilla
consolidates globally distributed resources and generates new value from
business operations.
• Gorilla X-Share for Production Houses – integrates Avid, Edius,
Adobe and Apple production silos into a single hybrid collaboration
environment. Gorilla enables faster completion of projects while getting
content to market more quickly with tools for fast story-boarding and
remote mobile approval.
• Gorilla Share Box for Media Companies and Production Houses –
enables easier monetization of content via a digital asset management
platform that speeds up delivery of promos, marketing collaterals, and
sales content. Gorilla streamlines the way organizations work with
external agencies and multiple internal departments.
• Personal TV for Service Providers -- generates new revenue streams
by engaging mobile consumers with new services that meet the multi-screen
viewing habits of today’s audiences. Gorilla provides more reasons for
viewers to stay connected.
This year, Gorilla expands booth and meetings with VIP customers, Gorilla
CEO, Dr. Koh, has also been invited to join a Cisco discussion panel at the
Connected Media World, to explain how Gorilla’s scalable media management
solutions can leverage the cloud to expand operations to multiple sites,
facilitate faster collaboration, at the same time maximize business value
and efficiency.
Location: North Hall Connected Media World Theatre
Time/Date: 10:30am 8 April
Theme: Managing, Transforming, and Securing Your Content in the Cloud
Guests are invited to book
an exclusive demonstration or discussion to find out how Gorilla can
improve the business bottom line. Solution resellers, service providers or
certified Cisco partners, are welcome to discuss with Gorilla how to drive
more sales with Gorilla’s complete range of value-added solutions.
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